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umarket
Building a marketplace across a connected product ecosystem.
Growth & Discovery01 / Context
umarket is a new marketplace initiative with complex integrations across platforms in the wider group. As the team grew, it was organized into tribes in January 2026; I first joined Product Experience and moved to Growth & Discovery in April.
02 / My contribution
- Collaborate across frontend, backend, and product to build marketplace capabilities and integrate group platforms.
- Contribute to product search, dynamic collections, flexible homepage and listing layouts, customer acquisition, and product syndication.
- Evaluate search approaches, including Algolia and an in-house solution, against product needs.
- Support a four-engineer team with work coordination, technical decisions, code reviews, and shared knowledge of group services.
- Contribute to Spec-Driven Development through Spec-kitti, ITTI’s in-house framework based on GitHub Spec Kit; use Cursor and GitHub Copilot in development workflows.
03 / Outcome
The marketplace is under active development. Current work is expanding discovery and acquisition capabilities while establishing a flexible product experience.